http://hkmediablog.wordpress.com/2008/03/01/time-out-hong-kong/ Just another WordPress.com weblog Tue, 04 Mar 2008 16:50:07 +0000 http://wordpress.com/ hourly 1 http://hkmediablog.wordpress.com/2008/03/01/time-out-hong-kong/#comment-5 Frank Proctor’s Muse magazine, Hong Kong’s answer to the New Yorker? Sun, 02 Mar 2008 15:05:14 +0000 http://hkmediablog.wordpress.com/?p=7#comment-5 [...] In summary: Muse will have a tough time creating a new market space, but Proctor presumably did enough homework to identify a niche wealthy enough to sustain the publication. The arrival of Time Out could help by building a critical mass of advertisers being solicited by local culture-focussed magazines. (More thoughts on Time Out in Hong Kong from a new blog here) [...] [...] In summary: Muse will have a tough time creating a new market space, but Proctor presumably did enough homework to identify a niche wealthy enough to sustain the publication. The arrival of Time Out could help by building a critical mass of advertisers being solicited by local culture-focussed magazines. (More thoughts on Time Out in Hong Kong from a new blog here) [...]

]]>